Black Friday Sales: Best Deals, Key Dates, and Solar Generator Bargains in Australia
Black Friday Sales have become a global phenomenon, eagerly anticipated by shoppers across Australia. This annual event isn’t just about deals on electronics and home appliances—it’s also a chance to invest in high-value items like smart home gadgets, outdoor gear, and renewable energy solutions.
In recent years, solar and mobile energy units have grown in popularity, with more Australians taking advantage of the event to grab a quality solar generator. Brands like EcoFlow lead the way, offering smart, efficient power solutions for camping, outdoor adventures, or home emergency backup. During Black Friday, these products often come with significant discounts, making it easier than ever to boost your home or outdoor power system.
When Is Black Friday Sales?
Black Friday Sales take place every year on the Friday following Thanksgiving, which falls in late November. In Australia, shoppers can expect deals to start around this time. Many retailers, however, begin their promotions a week in advance, so you don’t have to wait until the official day to find bargains.
Wondering when the Black Friday sales kick off in Australia? The main event usually happens on the last Friday of November, but the full sale period often extends through the weekend and into Cyber Monday. Many online stores also launch early deals, giving shoppers a head start to secure popular items before they sell out.
For high-demand products like electronics, home appliances, or portable solar generators, keeping an eye on early announcements can make a big difference. Knowing when the sales start ensures you’re ready to grab the best deals as soon as they go live.
Top Black Friday Deals & Trends
The event covers a wide range of products, but certain categories consistently attract the most attention.
Electronics and Home Appliances Remain the Big Draw: Smartphones, laptops, TVs and kitchen appliances consistently lead Black Friday searches in Australia. Major retailers often match global discounts with local promotions on big ticket items, making Black Friday a prime time to upgrade household tech.

Outdoor and Adventure Gear See Strong Demand: With Australians embracing camping, hiking and road trips, brands that sell tents, portable fridges, sleeping gear and compact cooking kits run large Black Friday promotions. Outdoor retailers often bundle accessories or offer seasonal discounts that are hard to beat.
Renewable Energy and Portable Power Are Rising Categories: Items such as portable power stations, solar panels and the increasingly searched solar generator are becoming regular Black Friday highlights as consumers look for resilience during outages and cleaner energy options. Sales growth reflects both hobbyist use for camping and practical use for backup power at home.
Gaming and Home Entertainment See Big Demand: Consoles, headsets, soundbars and streaming gadgets spike in searches. Black Friday often bundles games or accessories, so it’s a great time to level up your living room without blowing the budget.
Spotlight: Solar Generator Deals You Can’t Miss
If you’re looking to make the most of the sales, solar generators are one of the hottest categories. These portable power stations combine solar panels and batteries to deliver reliable, eco-friendly energy wherever you need it—whether for camping, outdoor adventures, or keeping your home powered during unexpected outages.
A standout option is the EcoFlow RIVER 2 Max Solar Generator (PV110W). At just 6 kg, it’s easy to carry for camping or outdoor trips, yet it delivers a reliable 500W AC output that can be pushed to 1000W with X-Boost to power most everyday appliances. Its LiFePO4 battery is engineered for longevity, rated at around 3,000 cycles, so it stays dependable over many years of regular use.
Charging is fast and flexible, reaching a full charge in one hour on AC power or about three hours with solar panels. It supports four charging methods — AC, car, USB C and solar — and includes smart battery protection for safer, longer lasting use. You can control the unit remotely through the EcoFlow App, and Black Friday often brings substantial discounts that make upgrading your energy setup much more affordable.
EcoFlow RIVER 2 Max Solar Generator (PV110W)
How to Maximise Savings on Solar Energy Products
Black Friday Sales are a great opportunity to save on solar energy products, but combining discounts with other incentives can help you stretch your budget even further. Here are some current rebate types you should know about:
Small-scale Renewable Energy Scheme (STCs): a federal incentive that reduces the upfront cost of rooftop solar by assigning small-scale technology certificates when you install an eligible system; the value depends on system size and location.
Cheaper Home Batteries Program: a federal discount introduced from mid-2025 that reduces the upfront cost of eligible home batteries by around 30%, applied through participating retailers/installers. This helps make batteries more affordable to pair with panels.
State and Territory Rebates: many states run their own offers. For example, Victoria’s Solar Homes program lists a PV rebate and interest-free loan options, and NSW/QLD/SA have targeted rebates or low-income schemes that change over time. Check your state site for the exact amounts and rules.
How to stack them smartly:
Confirm which rebates are stackable (federal + state are often stackable, but rules and caps vary). Ask your installer to show the rebate amounts on the quote so you see the final price.
Pair rooftop panels with a portable unit if you want flexibility — rebates usually target fixed systems and batteries, so plan whether a solar panel rebate will still cover the components you need.
Compare the final out-the-door cost, not just the advertised discount. Include delivery, install, warranty and how rebates are applied on the invoice.
By combining Black Friday discounts with rebates and carefully comparing products, you can secure high-quality solar energy solutions at a fraction of the regular cost. This approach not only maximises savings but also helps you build a sustainable, off-grid-ready energy setup for your home or adventures.
Shopping Tips for the Best Black Friday Deals
After planning your solar energy purchases and maximising savings with rebates and discounts, the next step is to approach all Black Friday deals strategically.
Plan Early: To make the most of Black Friday Sales, planning ahead is essential. Start by tracking the prices of the products you want, so you can spot genuine discounts when the sales go live. Many retailers offer early-bird deals, so adding items to your cart in advance can give you a head start.
Pick Priority Items: Decide whether you want panels, a battery, or a portable solar generator first. Use Black Friday to buy the biggest-ticket item you actually need because these items see the deepest cuts. If you want long-term savings, focus on systems that will be eligible for rebates.
Check Eligibility Up Front: Verify your address, ownership status and required approvals for the solar panel rebate and battery discounts. Some rebates are means-tested or limited to owner-occupiers, and installers often need specific paperwork. Confirming eligibility before checkout avoids disappointment.
Compare Final Quotes, Not Just Prices: Look at the full quote including STC reductions, any federal or state discounts, installation and warranty. Slightly higher sale price that includes local warranty and installer support can be better value than the cheapest online deal with no service in Australia.
Bundle Wisely: Bundles can save money but check each component. Bundles that include panels, inverter and battery can be great during Black Friday Sales, but make sure each part is CEC-approved and the installer is accredited.
Local Support Matters: Prefer sellers with Australian stock and local installers. For panels, batteries or portable power devices, local warranty support cuts friction if something goes wrong and helps with rebate paperwork and commissioning.
Conclusion
Black Friday Sales are the perfect time to upgrade your essentials and grab smart deals. Planning ahead lets you secure the products you need—whether electronics, home appliances, or portable power solutions—without overspending. With a little preparation, you can make the most of the sales and enjoy reliable, high-quality gear for home, travel, or outdoor adventures.
FAQs
Why is Black Friday called Black Friday?
Black Friday got its name for different reasons at different times — first as a market crash, then as a police nickname for chaotic shopping crowds, and finally as a retail-friendly phrase tied to profits.
Quick timeline:
1869 market crash — the phrase “Black Friday” was used after a Wall Street gold panic on September 24, 1869. That early use referred to financial disaster, not shopping.
1950s–1960s Philadelphia — police called the day after Thanksgiving “Black Friday” because massive crowds, traffic and extra shifts made it a miserable day to work. This is the origin of the shopping-related name most historians point to.
1980s onward — retailers recast the term positively, saying stores moved “from the red to the black” (losses to profits) during the holiday rush. Over time the name stuck and Black Friday became the major shopping day we know today.
How long does the Black Friday sale last?
Although Black Friday is officially one day, most sales last longer than just Friday. Many retailers extend their promotions through the weekend and into Cyber Monday, offering multiple days to grab deals. Online stores often have early-bird specials or limited-time offers that start days before the main event. This extended period allows shoppers to explore a wide range of categories, compare prices, and secure high-demand products without feeling rushed.
What is the biggest sale of the year in Australia?
In Australia, Black Friday is considered the biggest sale of the year, attracting both local and international shoppers. It features major discounts on electronics, home appliances, outdoor gear, and increasingly, renewable energy products. The event is known for high-demand deals that are often unavailable at other times. Retailers also combine these discounts with shipping offers, loyalty rewards, and early-bird promotions, making it the ultimate opportunity to save on big-ticket items before the holiday season.